You See It 💡
You see the declining trends in audiences, subscribers, and donors, and are feeling the strain to increase revenue every year.
You know that a lot of organizations are currently trying to generate more money from fewer households, and you believe there must be a better way to achieve growth.
The resources here will give you the overview to the revenue building strategies that have led to sizable growth in the audience and donor base for every organization I’ve served—and now for you too.
Your Custom Reading List 💻
These are the top picks for revenue-generating professionals, so you can start growing audiences, donors, and revenue fast.
MARKETING & FUNDRAISING WORKING TOGETHER
➡️ The Long Haul Model: A New Paradigm that Solves the Problems of Audience Attrition, Churn, and Aging
MARKETING FOCUS
➡️ Orchestra X: Orchestra Newcomers (Millennials and Gen-Xers) Share Their Opinions (Spoiler: The Music is Not the Problem)
DEVELOPMENT FOCUS
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Meet Your Guide
I’m aubrey, and I Believe growth, stability, and a vibrant future at an arts organization is possible…Because I’ve seen it.
over the last few years, I’ve helped over 200 organizations and individuals across artistic disciplines, sizes, and geographies grow audiences to exceed pre-pandemic levels, double first time buyer and donor retention, AND make—and often surpass—their budgeted revenue goals because they are growing their audience and donor base.
That’s not a pipe dream for your organization. i’m here to help you do all that too.
What’s Next From Here?
More impact, more revenue, more audiences, more donors. And stopping the endless hustle and that feeling of being a hamster in a wheel, spinning and spinning and never making your goals.
Moving from a place of scarcity to a place of growth. Being able to invest back into your mission and yourself too.
You’ve already demonstrated you’re the kind of person who wants to build a brighter future for your organization, yourself, and the industry, and I’m here to support you in that work.
High performers like you are driving the bus of their careers and their role, no matter your scope or years of experience. Every month I provide new resources to help you do just that: new downloads, podcast episodes, articles, videos, webinars, courses, and community.
Enjoy your curated content list above — I hope it’s packed with value for you — and when you’re ready for more, I’ve got it all for you here. I can’t wait to see how you take things to the next level and crush it.