Run It Like A Business
The Run It Like A Business Academy offers a deeper dive into the top revenue-generating strategies from the book for people and organizations wanting help and training to implement the concepts.
You receive step by step instruction, additional downloads, worksheets, checklists, and templates, and biweekly meetings with Aubrey. You’ll learn:
How to gain some quick wins to start generating more revenue immediately
How to easily and quickly run your own user experience research on a tight (or zero) budget
How to apply the findings from the membership economy to increase your subscriptions and donations
Pricing for both subscriptions and single tickets so the house always looks full
How to build and implement your own Long Haul Model
How to use your digital content to drive more ticket sales and donations
How to write a fundraising appeal letter that gets more gifts every time
Additional copywriting tips not covered in the book to use on website, social media, program book, and emails
Additional examples and stories not included in the book
Worksheets, checklists, and templates (like the downloads above) accompanying every lesson, as well as a resource library you can come back to at any point
Time with Aubrey every other week so you can talk through any questions or ideas with Aubrey face to face